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Apr 1
Puma taking Indian market seriously

At last, Puma bosses realized that India is a very attractive market for the company. German sporting goods company, Puma has decided to open a chain of stores across India and will introduce a range of products (approximately 250 products in footwear, 200 in apparel and 100 in accessories) to the Indian market. Until now, Puma carried out its retail sales in India exclusively through Planet-Sports outlets. Thus, this announcement by Puma is a complete u-turn for the company and considering the growth in the Indian market this is understandable.

  Puma bosses are hopeful that this move will increase the market share for them in India and Puma wants to secure third position in Indian sports lifestyle sector in near future. Puma has set a revenue target of $1.05 billion from the Asia-Pacific region by 2010 and the company is hopeful that a good portion of this target will come from India .

Indian people are really crazy for sports- especially for cricket. If Puma wants to shine in this market, it must take Cricket seriously. My suggestions for Puma are:

Sponsor cricket matches and tournaments.

Introduce products exclusively for cricket.

Come up with promotional activities with the message that Puma loves cricket.

Do you have another suggestion for Puma?  

 

To read about the news you can visit the websites of:

 HindustanTimes

 The Hindu 


2 Comments/Trackbacks




I am sending my following file for your kind and favorable help as a Sponsorship. If you want any further clarification or proof I will provide it as per your directions.

To be fact my father is the only earning person in my family and he is unable to bear my sports expenses there for if you will kindly provide your kind Sponsorship
I will reach to my goal.
NAME-MANDEEP SINGH s/o S. kalyan Singh


PUNJAB INTER DISTRIC U-22 YEAR 2005
----------------------------------------------------------

VS --AMRIRSAR VS—JALLADHAR VS –MINOR DISTRIC
20 131 (Agains 35

INTER COLLAGE ORGANISED BY PCA YEAR 2006
------------------------------------------------------------------------

VS—SD COLLAGE VS-PUNJAB UNIVERSITY VS—DAV COLLAGE
32 70 Wash Out
KATOCH SHIELD- YEAR 2006
--------------------------------------------

VS AMRITSAR VS JALLANDHAR VS-MINOR DISTRIC
Wash Out 13 and 30 Wash Out

HISTORY-----
PCA-----
2002-2003 NORTH ZONE Vijay Hazare Trophy U-17
2002-2003 PUNJAB Vijay Merchant Trophy U-17
2001-2002 PUNJAB Vijay Merchant Trophy U-17

UNIVERSITY------
2006-All INDIA INTER UNIVERSITY COMPITITION AT GWALIER (MP)
Awarded MAN OF THE TURNAMENT and MAN OF THE MATCH (Twice).

2005---Represented PUNJAB UNIVERSITY inter collage sports competition from DAV Collage and got 3rd position in CRICKET ‘A’DIVISION.

2004-Represented Punjab University in NORTH ZONE INTER UNIVERSITY .


MANDEEP SINGH

DEAR SIR/MADAM,

I READ ABOUT PUMA COMPANY AND ITS PRODUCT OF "FOOT WEARS" ON INTERNET.

IF YOU WANT TO GIVE ANY ADVERTISEMENT OF THIS PRODUCT ON T.V. OR IN ANY BOOK, THEN I HAVE WRITTEN SOME ADVERTISEMENTS IN THIS FIELD.

AND IF YOU WANT TO SHARE MY IDEAS, THEN PLEASE CONTACT ME ON MY EMAIL ADDRESS.

THANK YOU,

AMITA SHARMA.

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