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Feb23
Lower rents and call charges decreases Sri Lanka Telecom's revenue
Because of lowering the rents and call charges, Sri Lanka Telecom (SLT) experienced a 17% decrease in its profit in the last quarter of 2007. However, the largest fixed line operator of Sri Lanka saw a 4% increase to Rs. 5.6 billion in its overall yearly profit. As number of subscriber will increase it will recover the profits.

Daily Mirror reports:

SLT which also owns a celco, said domestic revenue fell four percent to 19.4 billion rupees with the reduction in rental and local call charges but that it expects a recovery when calling increases.

Its Mobitel mobile arm made a net profit of 254 million for the year against the loss of 64 million in 2006, according to a company statement.

Revenue for the December quarter was up five percent to 11.3 billion rupees although net profit fell to 1.3 billion rupees from the same period the previous year.

Sri Lanka Telecom logo 

Japan’s NTT Corporation manages SLT. The company has 35.2% share in the company. Last year, SLT earned Rs. 43.2 billion in revenue. According Shoji Takahashi, chief executive, SLT to maintain their position in the competitive market, the company is now diversifying its business.

Yesterday, I wrote a post about Indian Telecom authority seeing an increase in the number of mobile phone users in the month of January. It is true that lowering the rents and other charges may affect the telecom organization in short term but as the number of phone subscribers go up, it would make more profit in long term.

Related article:

Daily Mirror

 

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1 Comments/Trackbacks




I agree with you on this matter. In a competitive market, sometimes it is needed to reduce the call charges in order to grab more market share. When the competitors offer lower call charge, you have to cope up with the situation, even if facing initial loss. So, holding on a substantial market share will definitely pay off in the long run.

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